Professional Background

Dr. Lu Liu serves as an assistant professor in the marketing and management departments at St. Bonaventure University. He holds a Ph.D. in Marketing from Syracuse University and an M.S. in Engineering from Oregon State University. In addition to Marketing Analytics, Dr. Liu teaches the undergraduate Marketing Research and Marketing Strategy course at St. Bonaventure. He has published a paper on using analytics skills to analyze healthcare policy. Outside of teaching, he enjoys spending time with his family.

Academic Degrees

• Ph.D., Marketing, Syracuse University, 2020
• M.S., Transportation Engineering, Oregon State University, 2014
• M.S., Transportation Engineering, Tongji University, 2012
• B.S., Transportation Engineering, Tongji University, 2009