BOOST THE STRATEGIC POSITION OF YOUR CAREER
Strengthen your ability to navigate our dynamic global business environment. St. Bonaventure University offers an accredited online MBA with a concentration in marketing that will help you employ marketing plans to drive business success.
- Make Strategic Decisions – Conduct market research and apply it to guide strategic decision-making about your organization.
- Develop Sound Strategy – Explore the nature of the consumer decision-making process and understand the implications for marketing strategy.
- Lead More Effectively – Learn to lead with influence and ethics by investigating the role of management and how people interact in a work environment.
- Gain a Global Mindset – Discover the problems faced by multinational businesses in developing and implementing marketing strategy, as well as factors that impact international marketing.
As a graduate, you’ll be equipped with the competence and confidence necessary to move up the marketing ranks.