Digital journalism has opened new doors for journalists and broadened the global conversation. But to be competitive in today’s modern news landscape, you must be equipped with the skills to develop original stories for traditional and digital media, based on the highest journalistic standards.
St. Bonaventure University’s (SBU) online Master of Arts in Digital Journalism will prepare you to meet this need. This program goes beyond traditional journalism skills, such as writing, reporting, and editing—competencies that are still essential—and allows you to master the art of digital media and connect with audiences on a wide range of platforms by incorporating photography, video, design and audio. Offered at the ACEJMC-accredited Jandoli School of Communication, the digital journalism master’s program offers you an unparalleled education, enriched by its long legacy of journalistic excellence that adheres to the highest standards in the industry, including in areas such as curriculum, diversity, inclusion and ethics.
Our program combines traditional journalism with technology, all shaped within a moral and ethical framework reflecting our Franciscan values. That is how our university has built a reputation of journalism excellence.
In particular, students will learn how to:
- Incorporate digital news into the broader scope of journalism
- Demonstrate foundational skills in photography, video, design, and audio
- Report stories and digital news in real-time via social media
- Build your personal brand as a journalist
- Analyze data to understand content consumption and user behavior
- Develop, research, and execute a major journalism project
This is the foundational course in digital journalism. Students will contextualize the role of digital journalism in our rapidly changing society and media landscape. There will be a focus on how diverse audiences interact with journalism and how journalists cover issues of race, ethnicity, gender, gender identity, sexual misconduct and other contemporary issues. The course also covers the forces affecting change in the industry and how flexibility, agility and adaptability are crucial for digital journalists and open up many career possibilities.
This course focuses on reporting skills for the digital age. The course focuses on multimedia reporting, using research and data gathering skills, interviewing techniques, analyzing information and sharing it with digital audiences.
This course will examine the ethical issues journalists face doing their job and how that comports with the highest ideals of the profession. The intersection of ethics and law and major principles of media law will be discussed including prior restraint, privacy, libel and copyright. How journalists can use public records is also a focus.
The practice and study of using social media for journalism. The course will include an overview of social media platforms and using them to cover news with speed and accuracy, including for breaking news. Also discussed are ways to use social media to build a brand and promote journalistic work.